![]() ![]() Backers may think you haven’t planned for VAT and as such the project may fail. VAT has the potential to bankrupt a company, not mentioning it and how you are handling it on your campaign is very concerning. You must find a good balance between informative text and beautiful images. If you have too many images and not enough text, people may start to think the game lacks substance and is being sold on how shiny it looks. If you have too much text and not enough images, it can be overwhelming and people will start to leave. You should always include a short description (2 – 3 sentences) that gives the reader an idea of what your game is, high up on your page.ĭespite this being such an easy thing, many campaigns forget to include it and potential backers can often find themselves not knowing what the game actually is. ![]() ![]() Let’s take a look at 7 red flags that will harm your Kickstarter and then 3 big red flags that can be the difference between success and failure. You still need to have a good game, but no matter how good it is or how big your audience is, if you tick the wrong boxes you’re going to struggle. In many ways launching a crowdfunding campaign is a tick box exercise and there are long lists of things you need to do and things you need to avoid. ![]()
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